Points on Google Search Algorithm

If you own a business website, why should you be interested in understanding the Google search algorithm? Does it really matter whether or not your website is indexed by Google? Let’s see:

Your Google Ranking and Your Business

Google is one of the most popular search engines on the web. Most people who surf the Internet uses the Google search engine. It only follows that sites that are listed in the Google search results can reach out to more people around the world. Continue reading “Points on Google Search Algorithm”

What to Look For When Tracking Your Site’s Traffic

Do you own a website? If yes, do you often stop to check your website traffic analysis? If you haven’t done so, you’re missing a step in your online marketing strategy. Being aware of your website traffic status will be a tremendous help in planning and executing your online marketing strategy more effectively.

Tracking your website traffic is not at all difficult. Today, you can find several website tracking tools services that are offered at no charge. That’s right. Obtaining a website traffic analysis is free so there’s really no reason for you not to get one.

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What’s Good About Pay-Per-Click Advertising

One of the methods used in internet marketing is pay per click advertising. How does it work? First of all, advertisers choose keywords that they think internet users would use when searching for information, a product or a service that they need. Generally, an internet user needs to type in words in the search bar when looking for something.

For example, if you’re in need of children’s story books and you wish to buy online, then you’ll use your search bar by typing in the words “children’s story books”. When you hit enter, you’ll get results that are related to the words you entered. These are called keywords or keyword phrase.

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